Climate Change and Rhetoric

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The power of words is indescribable. They are: how we communicate with each other, how we express our feelings and how we share our thoughts.  How these words are used is up to the beholder, for words can completely alter how one perceives a topic.  A topic that demonstrates the effect of the right words by the right people is climate change.

In Merchants of Doubt, authors, Naomi Oreskes and Erik Conway, convey the events that lead to the cloud of uncertainty surrounding global warming.   Surprisingly, it all started with three well-respected physicists who were able to orchestrate doubt through the media and politics.  Their approach was described as the “Tobacco Strategy”, which was utilizing the “lack of certainty” to it’s advantage to avoid the truth. For example, tobacco companies were able to argue that tobacco was not proven to be detrimental to one’s health because data was “uncertain”.   The three scientists applied the power of the word, “uncertainty”, to acid rain, the ozone hole and the cause of climate change.

However, only three scientists would not be able to spread the whole anti-climate change movement, so they hired scientists to add credibility and started the George Marshall Institute.  The right words were now coming from the right people, which is when rhetoric is most successful. If a civil war solider, not Abraham Lincoln, gave the Gettysburg Address it would not have even close to the same effect. In addition to the credible sources, they were able to use the media to their advantage and spread their ideas. Below is a talk by a scientist from the George Marshall Institute that exhibits climate change rhetoric.

https://www.youtube.com/watch?v=o5wqAaLf4Rk

After reading this book, it is slightly terrifying to think about the power of words and it’s effect on our ideas unconsciously.  It makes me wonder how the media’s crafty words have infiltrated my thoughts, ideas and actions.  Hopefully, after reading this book I can be more aware of my thought process.

The mistakes of the Industrial Revolution

After reading Spencer R. Wearts book “The Discovery of Climate Change” I realize that the science behind global warming is extremely simple.  As early as the 19th century scientists had already figured out what greenhouse gases were and identified CO2 as a threat.  The logic behind it is also extremely simple, without carbon dioxide and other greenhouse gases the earth would freeze.  Not only were greenhouse gases identified but by the time the industrial revolution was in full swing, scientists already knew that human created machines emitted large quantities of carbon dioxide.  I immediately thought, what were we [they] thinking?  I then began to think about pre-industrial life to a post industrial standard, and I became clear that the idea of machinery and higher standards of living blew environmental preservation right out of the water.  It is simply human nature.  As humans we seek constantly seek to better our lot in life.  As history has shown, long term issues are rarely considered when confronted with short term problems.  That sounds pretty bleak and slightly putting down the entire human race.  While continuing to read, and kept pondering the same question:  “if people knew, why didn’t they try and change then?”  Early industrialization led to machinery that could mass produce items as well as agricultural advances.  At this point, coal smoke was the primary emission of these early machines.  Coal was one of the only viable fuel sources at the time, so of course it was used.  Still this doesn’t explain why people didn’t try and rectify it early on.  I think it is actually pretty clear, and possibly another by product of human nature.  People back then did understand greenhouse gases, but couldn’t begin to comprehend the advances of technology or the true effects of CO2 emissions, in short they couldn’t predict what was to come.

 

By the early 1900’s some people had begin to predict future issues, which fell largely on deaf ears as the developed world was facing many other more”pressing” issues.  Part of me thinks there is blame to be placed on early industry but in reality, there wasn’t many other fuel options.  Only in the last part of the 20th century has technology surpassed fossil fuels.  Now renewable resources and processes for harnessing them are extremely viable.  Maybe there was no other way to industrialize than with fossil fuel, but in todays time, there is certainly enough technology and initiative to rectify those mistakes, and turn from a fossil fuel society to one based on renewables.

Does History Repeat Itself?

In The Discovery of Global Warming, Weart describes a timeline of events and achievements surrounding the study of the Earth’s climate. While the first publication of global warming from human emissions of carbon dioxide was documented in 1896, a century later and it seems as if the global understandings of climate change has been entirely too gradual for the last hundred years. Interestingly, Weart relates the discoveries of global climate change to historic events. Research of climate change was able to advance with technologies from World War II and the Cold War. Scientists learned to track the movements of carbon with radiocarbon dating. The onset of the Cold War also brought a global cooperation and interest in the sciences. The establishment of the United Nations was one method of a forming a global alliance.

Throughout the discovery of global warming, there have been similar patterns of a lack of funding for research efforts and a very nonchalant approach to a problem that seemed so distant. While this book does not cover the most recent years of the twenty-first century, I like to stay optimistic. In more recent years it seems there has been a more committed effort towards being green; plastic bags have been banned in various cities, organic agriculture is on the rise, and there have been more energy efficient cars and products on the market. I think my generation is more committed to conserving our natural resources and reversing climate change than previous.

I’ve lived in the New York/New Jersey area my entire life and even I have noticed peculiar weather instances. The damage caused by Hurricane Sandy devastated the areas surrounding my hometown. My community usually does not have to prepare for strong storms. The rising sea level and increase in surface temperatures can be to blame for the intensity of the storm. Due to climate change and shifting weather patterns, different areas are becoming susceptible to more forceful storms. If this is not a wake up call, then it should be used as a model.APTOPIX-Superstorm-Sa_Carr15

Disinformation at its finest

Merchants of Doubt paints a bleak picture of the state of affairs, from climate change to general rampant miss information.  In regards to climate change it almost seems that Climate Change has never had a time to shine.  In 1965 Roger Revelle made a prediction that by the year 2000, we would see physical changes in temperature due to increased CO2 in the atmosphere.  Lyndon Johnson took the report to congress where it was essentially swept under the rug.  Oreskes and conway explain that it was because of timing, there were more pressing concerns.  It is clear that until very recent years there has been a generally downward spiral in the state of the world climate.  In fact environmental issues as a whole always seem to fall low on the “pressing” scale.  It would seem that because many environmental issues are “it will get bad in the future” kind of issues that they rarely seem to be dealt with “now”.  Governmental policies, historically have not seemed to address and project what unchecked issues could potentially have in the future.  Only recently when the current state of the environment has become blatantly apparent have there been more active movements towards preventing future issues.

Apart from the obvious issues presented in Merchants of Doubt, there seems to be one issues that contributes to the others.  The issue of the modern age of communication.  As expressed in the conclusion the right to freedom of the press is a double-edged sword.  As they say everyone has an opinion, and with the advent of the internet, now you can share yours with everyone: “Opinions sometimes express ill-informed beliefs, not reliable knowledge.”  Whats worse is that scientific fact has become harder for people to believe.  By its nature the scientific process is designed to be proven wrong, and change.  experiments are done, data is recorded and a consensus is met, yet with additional research that consensus can change easily and dramatically.  Internet opinion, is organic in that it also changes constantly.  I believe that people have been conditioned to not believe things that change often, that appear “wishy washy”.  Because of this, scientific reasoning appears similar to internet information, and people are less likely to believe.  In the example of climate change science, the addition of nay sayers only reinforces peoples belief that it can not be true.

With the ability of the internet, the words of Alexis de Tocqueville become very prevalent:

“A confused clamor rises on every side, and a thousand voices are heard at once”

When Objective Journalism Breaks Down

Two of the most important features of a liberalized nation are the right to free speech and freedom of the press. Freedom of speech gives all citizens of a nation the right to voice an opinion or idea using their body or property. Freedom of the press allows the freedom of communication and expression of ideas through various media without state intervention. These two rights enable people to obtain information from a diversity of sources, make decisions, and communicate those decisions to the government, which in turn contributes to progress within a nation and in the world at large.

These two rights are probably the two cornerstones of a liberal society, but nonetheless, these freedoms can still be abused. Take the cases discussed in Naomi Oreskes and Erik M. Conway’s book Merchants of Doubt for example, about a loose-knit group of scientists and scientific advisors who worked to mislead the public on various issues, such as the effects of tobacco smoke on the lungs, the effects of CFCs and the effect humans and technology have on global warming.

This group of scientists worked with large industries to oppose new research that damaged the public perception of said industries. Journalists, in their constant drive for true objectivity, portrayed both sides as being two equal, legitimate arguments. This is seemingly what the idea of free press is about; an argument is formed around an issue, and the media gives equal and neutral coverage to both sides. But the problem with this was that the scientists on the side of large industries were not doing science, but instead merely drawing attention to various uncertainties in the true research on the other side. The two arguments were not equal; while one side was doing truthful, legitimate and objective research, the other was merely finding uncertainties in this science and drawing attention to them, hence creating doubt in the public.

This brings to light an interesting question: Where do we draw the line between objective research and disinformation?

In the age of the Internet, anyone with access to a computer has a way to disseminate his or her opinion to the public. In a sense, this is a big step forward for the freedom of speech, because the discussion of local, national and international issues is opened to more people, ensuring that no one is censored. But on the other hand, this means that the opinions expressed might hold no truth, as is the case with the group of scientists discussed in Merchants of Doubt.

There are a lot of ideas out there that one might not necessarily agree with, but this does not mean they are disinformation. They still deserve to be covered with the same journalistic integrity as the ideas that one does agree with, but the line between objectively researched information and disinformation seems to be very thin. Where do we draw the line between the two without censoring any arguments? How should a journalist decide what to and what not to cover? To be honest, I have no solution to these questions. It seems to me that both journalists and consumers of journalism need to take a better look at the credibility of the information that they are reading. I predict, as widespread Internet use continues to grow, this is a problem that will more and more become an important political issue.

The Impact of Human’s Hamartia on Climate Change: Procrastination at it’s Finest

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In a discussion about climate change with my father, I mentioned the dire circumstance of Earth’s future and the necessity for change on a global scale. He smiled at me and said with a shrug “Heather, they were saying that stuff when I was at school. And look, nothing happened, we are still fine and we will continue to be fine”.  I hate to admit it, but my father is a climate-change-denier.

Denial is a trait that we all share and exhibit to varying degrees, which can ultimately lead to procrastination.  When a hard-to-grasp or difficult situation arises, it’s easy to ignore the major issue and focus on the smaller ones.  In regard’s to climate change, human’s hamartia (fatal flaw) is denying that climate change is an issue, leading to the worldwide procrastination of changing our high-energy consuming lifestyles.  Fencer R. Weart discusses this dilemma through the historical analysis of scientist’s climate change discoveries in his book “The Discovery of Global Warming”.

Surprisingly enough, as far back at 1896, scientists already understood that global warming was occurring and human activities were responsible for contributing to atmosphere’s imbalance. Meaning that the academic world has been aware of climate change for 118 years and there has only been an increase in fossil fuel emissions.  It seems that as a race we are in severe denial about what is going on with our planet and the implications we are causing for ourselves for two major reasons. One reason is that climate change is a long-term issue that so far has not required immediate attention.  At least in American society, it seems that people would rather concentrate on the internal issues, such as gun laws and health care. These issues are important, but are more short term rather than long term.  Even though, the effects of global warming have not drastically affected our daily lives, there will be consequence for future generations around the world due to longevity of the feedback cycle.

The other reason is due to the orchestration of science is based on theory and uncertainties. People value certainty for when something is unsure it allows for people to believe there is another possible outcome or that action is not required because it COULD not happen.  For example, if the weather report predicts 100% chance of rain, then one will most likely wear a rain jacket; but if the report predicts for 50% chance of rain, one will most likely ignore the report. A problem that requires immediate attention will often receive action because it’s easier to act upon something that is more concrete. Throughout human history, the uncertainties have affected the credibility of climate change.  Even though, that’s how science works, people were able to foster in the unknown and say that even the professionals don’t know what is occurring.

When an issue is not set in stone and is at a global scale that requires an immense change in lifestyle, it is understandable why dealing with climate change has been pushed to the back- burner for over a hundred years. However, if we continue this extensive error in judgment about global warming, it could lead to our ultimate downfall.

The IPCC as an Avenue to World Peace

 

For as long as there have been humans, there has been conflict and attempts to remedy it. These attempts have been in the form of treaties, intergovernmental organizations, or merely a compromise between two people. The League of Nations was a notable example of an attempt to remedy global conflict. Formed in the aftermath of World War I to foster international security and sustain peace. It was notable in that it represented a fundamental shift from the diplomatic philosophy of the preceding hundred years: The League lacked an armed force of its own and depended on member countries to enforce its resolutions and provide an army if needed. The League of Nations ultimately failed, but it inspired a myriad of intergovernmental organizations post-World War II, among them the United Nations (UN), the European Union (EU), the North Atlantic Treaty Organization (NATO) and the International Monetary Fund (IMF). All of these organizations were created to in some way forge a more peaceful world.

The Intergovernmental Panel on Climate Change (IPCC) is an intergovernmental body under the UN, created in 1988 to assess scientific information relevant to climate change, its impacts, and options for the mitigation of it. The creation of the IPCC was obviously a huge step forward in combating global climate change, as it brought together the ideas of independent scientists in separate fields around the world in an institution devoted to the full-time study of climate change and the addressing of urgent policy questions. But the creation of the IPCC might have been just as important in areas unrelated to climate change.

Stephen R. Weart only mentions it only in a very short, two-paragraph section in his book, The Discovery of Global Warming. But as an international relations major, this short section stood out to me. It discusses the IPCC as being an important player in the promotion of world peace.

One of the problems that international organizations have in creating more peaceful relationships between countries is that all member countries will naturally have conflicting national interests. Just look at the US and Russia—the US has vetoed 14 UN draft resolutions, and Russia has vetoed 11. Realist theory dictates that all states will act in their national interest and increase their power, even at the expense of other countries, because this is the only way for states to ensure their national security in an anarchic system—to become the most powerful state in the system. International institutions were created as a way to mitigate this anarchy, but as long as states remain sovereign the international system remains anarchic.

What makes the issue of global warming different from many other issues that the UN deals with is that the slowing of climate change is mutually beneficial to all countries. While it might not be in all countries; interest to allow Ukraine to join the EU, or to drive Bashar Al-Assad out of power in Syria, it is in all countries interests to mitigate global warming because the effects of a warmer climate on areas such a as a country’s economy, population and on the global food supply will be devastating. Getting countries to work cooperatively on an issue that is mutually beneficial is far easier than getting countries to work together on issues that are more decisive, and countries that cooperate form better relationships and will be less likely to come into conflict with each other. Why are we more scared of North Korea than of the UK, even though the UK has far more nuclear capabilities than North Korea? The UK theoretically should be a bigger threat to us than North Korea, but because we have a good relationship with the UK, we aren’t worried about coming into conflict with it. If these beneficial relationships can be formed between countries through cooperation on an issue that is mutually beneficial, it could be possible to foster more peaceful relationships in the international system. Of course, there are many other problems that must be dealt with before a lasting peace is achieved, but the IPCC could definitely play a major role in creating a lasting peace in the future.

How to Distort Truth and Neglect Facts

There is always a choice. Right now it is an incredibly important choice; the shift away from a the self-destructive habits that have been formed over the years of our development in order to preserve our global society. The petroleum-based ways of life we have come to know so well has reached a precipice. The planet’s atmosphere is filling with greenhouse gasses at an alarming rate; gasses that the industrialized world are mostly responsible for. That means me,, that means President Obama, that means Aunt Alice in Ithaca. We need to change the way we as a global society operate. For too long have we dumped our waste into the atmosphere. Part of this was due to ignorance. However, as of late, it has been due to inaction.

Naomi Oreskes and Erik Conway’s Merchants of Doubt explains how several scientists in combination with several think tanks have been able to warp truth and distort facts since the mid-20th century. From tobacco smoke and its link to cancer to the denial of global warming, no chance has been missed by these “merchants” to benefit from regulatory inaction and the misdirection of the public. The authors explain that the merchandising of scientific doubt was seen around the 1970s when scientists began to find links between tobacco smoke and higher rates of cancer. Sensing a possible hit to their revenue, the large tobacco firms began to work together, looking for a way to ensure that no such link was ever seen by the public. They found their answer in a few willing scientists who, through some questionable decisions, were able to temporarily keep the public from completing understanding the dangers of tobacco smokes. It is obvious now that what they did was in vain, as the Surgeon General’s warning is very obviously placed on all tobacco products.

Now these groups are turning to climate change denial. The George C. Marshall Institute, an essential part of keeping alive the possibility of Reagan’s Strategic Defense Initiative, found a fresh voice in the climate change discussion. Scientists working within the institute wrote a report that essentially pointed to the sun’s increased solar output as the culprit of a warming Earth. It is also now known that they were wrong. There is now a consensus within the scientific community that anthropogenic greenhouse gases are causing the enhanced greenhouse effect that is currently being experienced. This consensus may not have existed years ago when the denial began, but scientists knew that the chance of an anthropogenic climatic shift was possible. The Marshall Institute was criticized heavily for the report, but they made their way through and the denial still exists today.

Why do this though? Why deny facts and push doubt unto the public? Personal agendas are partly to blame. The scientists at the heart of the doubt-mongering reports- Fred Seitz, Fred Singer, Bill Nierenberg, and Robert Jastrow- were anti-communist and therefore willing to do anything to keep government powers to a minimum, as well as destroy environmentalist who were seen as potential “cousins” to the communists. The think tanks that funded the research received their funding from massive corporations in the concerned industries. These agendas have led policy astray and lended a hand to the inaction experienced today on climate issues. While the debate may still rage on in some corners and inaction still runs rampant, the planet is warming rapidly and everything and everyone is implicated. We have a problem. We know about it. We need to work together to solve it. That starts by agreeing on reality.

A Change at Home

Over winter break last year I was on a hike in the hills around my home in San Rafael, California with my two siblings. It was in that space of time between Christmas and New Years and it was an incredible day; not a cloud in the sky and perfectly warm sunshine was hitting us. I have spent long mornings and afternoons throughout my life running and hiking in them, surrounded on either side by tall grasses and oak trees. When you get to the top you are guaranteed a particularly beautiful view of the Bay Area. You can see the Golden Gate Bridge and all the way to the financial district of San Francisco, the East Bay, the Headlands, and the beginnings of Napa.

We were taking a break near the top, gazing at our stunning surroundings. But instead of being comforted by the familiar sights I was on edge looking around. The grass should have be green this time of year but it was the color of straw, we hadn’t needed to jump the creek as we normally did in December; this was the landscape I knew as summertime not winter.

California is in the middle of the worst drought it has ever had on record. In parts of the state the ground has raised up to half an inch because water is no longer weighing it down. Just in the last few years the landscape of my home is being completely altered because of climate change.

I do not consider my self a scientist or even a scientist in the making. Nor have I ever really attempted to delve into the world of science aside from the mandatory classes in elementary through high school. However, in The Discovery of Global Warming, Spencer Weart lead his audience not just through the scientific milestones behind our current understanding of climate change but how other major historical events interacted and informed the blunt science. From the 1896 calculation that asserted global warming was possible through human emissions to the media coverage informing the public in the 80s. The fact is the weather has been changing since the beginning of the industrial revolution and it has been swift. However, we are reaching a point where the consequences are dire if action is not taken just as rapidly.

While reading this book I thought back to that moment with my siblings when I fully understood for the first time that climate change is not in the future, it is here. I also thought back to a poem by Donald Marquis entitled “What the Ants are Saying.” For me, one stanza sums up all the science I know and the personal experiences I have with climate change:

what man calls civilization

always results in deserts

man is never on the square

he uses up the fat and greenery of the earth

each generation wastes a little more

of the future with greed and lust for riches

 

Before And After: Statewide Drought Takes Toll On California's Lake Oroville Water Level

A New Narrative of Change

I come from an incredibly liberal household in a very progressive area of the country. So, growing up I was always very aware of climate change and what it might mean for my future. I was raised to care about environmental issues and taught to make the connections between them and other issues in society, politics and the economy from an early age. Coming from this background I was always shocked and put off to hear how the issue of climate change challenged by unbelieving Americans. Until reading Merchants of Doubt, my first reaction was to blame their own ignorance and be angry with what I perceived as their apathy. However, I have come to see a different side of the story, one in which they were instead misguided by people they trusted to have the facts. I am still stunned and outraged by the people who spread misinformation as a tool for their own personal agenda but it is unfair to always accuse the listener.

Earlier this summer I read a booklet entitled Organizing Cools the Planet: Tools and Reflections to Navigate the Climate Crisis, and in it I found a quote that resonated. It said that too often, “Activists assume that because something is true, it will be meaningful to the people [they are] trying to reach. But In fact, the opposite is often the case: if something is meaningful, people believe it to be true” (26).  The merchants of doubt in otherwise settled scientific matters were successful because they could tell a story that was easy to listen to and believe. However, going forward it is important for us, who know the facts, to give meaning to them in an accessible way. Climate change clearly cannot be tackled with only a handful of people and a few simple cures. The importance of giving the crisis a face and a narrative is crucial to create positive change, especially going forward into COP20.

 

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